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Ive gathered some of the recent mobile marketing news from around the web for you.
Its important to always keep up to date on whats going on in the marketing industry and making that very important decision for your business on WHEN to get into mobile.
Mobile Marketing is growing in most industry segments. Of course its growing in some industries more than others so you need to decide when its going to be your time. Your time to get into mobile and take advantage of its possibilities for your business.
Mobile Marketing News and Trends from Around the Web
This awesome Coca-Cola campaign shows the vast potential of mobile marketing – The Next Web
The Next WebThis awesome Coca-Cola campaign shows the vast potential of mobile marketingThe Next WebHere's a great example of how mobile and creative thinking can come together to create an original and compelling marketing campaign. Continue Reading
Categories: Mobile Marketing News
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Get your Bar/Nightclub Marketing Plan up-to-date with Mobile Phone Marketing
Traditional print marketing and even email campaigns have grown less effective and more expensive as consumers employ advanced spam filters to weed out offers from business and ignore or toss flyers and junk mail without a second glance. Increasingly, nightclubs and bars are turning to mobile marketing companies to help develop mobile marketing strategies to fill seats, sell-out special events and keep business jumping. Best of all, mobile marketing campaigns are much more cost-effective and offer a much higher ROI than any other means of advertising today.
Nightclub Mobile Marketing Campaigns
Consider the case of PACHA, a premier New York nightclub that was dissatisfied with the ROI on their print marketing campaigns which was expensive and not filling their special events or regular club nights with the number of patrons they wanted. Continue Reading
How to Get your Restaurant Marketing Plan into the Mobile Marketing Age
For busy restaurateurs interested in mobile marketing, outsourcing your mobile marketing strategy to marketing companies is a viable approach. By working with external resources to set up your mobile websites, text message marketing and mobile apps, you can enjoy the benefits of mobile marketing for restaurants without all the hassle.
Restaurant Mobile Website Design
The basis for your restaurant mobile marketing strategy is a mobile website. Your standard website is not optimized for mobile and may not even render properly on a mobile screen. The good news is, using the services of DudaMobile, you can convert your website to mobile with just a few clicks for free. Continue Reading
Mobile Marketing Training Course for Free
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Learn about mobile marketing campaign strategies, how you can use SMS marketing, learn how to build a mobile website, learn if a mobile app stratagy is in your future, find out if your marketing plan sould include mobile.
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Don’t spend a dime on a Mobile Marketing Agency or Mobile Marketing Software through Mobile Marketing Agencies until you finish this page – going with a mobile marketing agency can be cost effective or costly stuff. Continue Reading
Mobile Marketing Strategies for Real Estate Agents
With the housing market still suffering, realtors may be finding it more difficult than ever to close sales. Real estate mobile marketing can be a differentiator that can help you compete in an increasingly competitive arena. Mobile marketing for realtors can help move foot and drive-by traffic to viewings and turn those viewings more efficiently into closings.
There are a number of mobile marketing services realtors can use to break free from the herd. Real estate brokers are encouraging use of QR codes on yard signs, mobile texting of new listings to buyers where and how they want to receive it. Continue Reading
For health clubs, fitness centers, gyms and yoga studios, mobile marketing strategies including mobile websites, mobile apps and text message marketing can be valuable tools to increase membership at your fitness club.
Mobile Marketer magazine profiled a North Carolina health club that wanted to increase membership to their gyms. They worked with a mobile marketing firm and ran television ads with a text-in call to action. Their target audience was residents in their commuting area who might be interested in joining their fitness centers or using their personal training services.
Responders to the TV ads received free registration and a trial membership to enjoy all the benefits of their health club including aerobics classes, yoga and personal training. Continue Reading
With low barriers to entry, real estate mobile marketing is one of the most powerful marketing tools in a realtor’s advertising arsenal, combining the power of SMS marketing, mobile websites and mobile app development.
The Mobile Marketing Association’s website features an interesting profile of one of the early adopters of text message marketing for realtors – HouseFront. While no longer in operation, this company pioneered mobile marketing for realtors in a time when no one had even heard of a smart phone.
HouseFront founder James Eberhard said at the time of the launch of their then cutting-edge SMS marketing program, “HouseFront gives the user access to housing information while they stand in front of a home, using technology that nearly every American has in their hand. Continue Reading
Restaurant mobile marketing is easier and more affordable to initiate than any other advertising strategy or promotions program. A restaurant mobile marketing strategy should encompass mobile text marketing, mobile apps, mobile websites and social media marketing.
Most customers perform local searches when looking for restaurants, making mobile marketing for restaurants including location-based optimization more important than ever. Mobile marketing companies can help you implement your SMS marketing program and develop a mobile marketing strategy to compete in the local restaurant arena using mobile apps, texting and mobile websites.
On its website, the Mobile Marketing Association features a case study on successful restaurant mobile marketing involving Subway. Continue Reading
